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Direct Booking Details That Hotels Often Miss
Everyone agrees that direct bookings are better for margins—and they come with added benefits like stronger guest relationships and...
4 min read


Should Boutique Hotels List on Airbnb?
Should boutique hotels list on Airbnb? Learn how strategic pricing, brand authenticity, and visibility can boost your hotel's revenue.
13 min read


Boutique Hotel Trends for 2025 (Part 2)
Top Trends for 2025: What You Need to Know There is so much going on with hospitality and technology that we had to split this in two...
3 min read


Boutique Hotel Trends in 2025 (Part 1)
Navigating the Future: Key Trends for Boutique and Independent Hotels in 2025 As 2024 fades in the rearview mirror, boutique and...
5 min read


Top 3 OTA Merchandising Mistakes Hotels Make and How to Fix Them
Webinar: Boost Your Hotel’s Visibility and Drive More Bookings Welcome to our latest webinar, where we dive into strategies to help...
1 min read


AI Shopping Is Here—Are Hotels Next?
How Perplexity AI Could Transform Online Shopping and Hotel Bookings Perplexity AI has recently introduced a revolutionary shopping...
4 min read


The Hotel Economics of Black Friday
Does Black Friday Really Work for Hotels? Understanding the Economics and Making Smart Decisions Black Friday is a retail juggernaut,...
4 min read


Interpreted for boutique hotels: New AI Model = Big Impact for Revenue Management
Artificial Intelligence is evolving rapidly, and OpenAI's latest model, ChatGPT-o1, brings some exciting new capabilities that have a...
3 min read


Revenue Management Terminology Can Cause Confusion
Revenue Management Terminology Can Cause Confusion "Revenue Management" has become a popular phrase because it plays a critical role in...
1 min read


What’s Next in AI? Here are the next levels.
What’s Next in AI? There are five levels. As the technology landscape evolves, the concept of Artificial General Intelligence (AGI) — a...
3 min read


Artificial Intelligence Adoption Guide From The Famous Dancing Guy
Are you a boutique hotel manager wondering how to integrate AI into your operations? Just like the well-known Dancing Guy video and its...
1 min read


Artificial Intelligence - Impacts to Hotel Operations
POTENTIAL SCENARIOS AND IMPACTS TO HOTEL OPERATIONS Implementing AI in hotel operations can lead to significant reductions in labor costs...
6 min read


This Rate Structure Can Simplify Your Life
Many boutique hotels lose time and revenue due to disorganized rate structures. In this post, we break down a simple hotel rate strategy that helps you cut costs, increase revenue, and gain control. Plus, watch the video to see how it works—and learn how to apply it at your own property.
2 min read


What are Google Hotel Ads and how do they work? Get more direct bookings with Google Hotel Ads.
Google has been working on hotel-specific ads since about 2010, but this ad product has evolved over the years and in 2018 has really...
2 min read


11 Quick Minutes To Learn Hotel Software for Boutique Resorts
For many boutique hotels, technology is confusing and messy and almost a foreign language - and it's costing FAR more revenue than they...
2 min read


Rate Parity Strategy can improve a boutique hotel's revenue
Most hotels find the issue of rate parity to be a headache, but there are ways to maximize your revenue and minimize frustration with...
6 min read


12 ways Yield Management is like Surfing - Plus one big difference
Tap the image below to dive into our video! Discover how the exhilarating world of surfing mirrors the dynamic strategies of Yield...
1 min read


What does Elasticity have to do with hotel bookings?
Elasticity is an important concept in economics - and also for hotel bookings. Perhaps you are not the analytical or academic type, or...
2 min read


Online Sales Help and Channel Management For Hotels - Revenue Is Oxygen
Experts in revenue management and marketing for independent hotels. We can do it for you, or show you how. Check out this video and schedul
1 min read


Concise Advice for Online Revenue
Get these things right and revenue improves! This is only a starting point and there is a lot of detail (and work) that goes into fixing...
1 min read
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