top of page


What's in the Magic Box? The Secret Recipe to Increase RevPAR
Want to increase RevPAR at your boutique hotel? It's not about matching competitor prices—it's about knowing exactly how to blend occupancy data, booking pace, and strategic timing. YieldBox uses a proven method backed by academic research, software insights, and years of hands-on experience. Learn how this unique recipe helps boutique hotels consistently outperform competitors and achieve higher revenues.
2 min read


Gross Operating Profit Per Available Room (GOPPAR)
Understanding GOPPAR: A Key Metric for Hotel Profitability In the world of hotel revenue management, few metrics are as crucial as...
4 min read


Revenue Generation Index (RGI)
Understanding the Revenue Generation Index (RGI): A Competitive Benchmark for Hotels In the hotel industry, knowing where you stand...
5 min read


Cut Costs and Increase Revenue with This Hotel Rate Strategy
Many boutique hotels lose time and revenue due to disorganized rate structures. In this post, we break down a simple hotel rate strategy that helps you cut costs, increase revenue, and gain control. Plus, watch the video to see how it works—and learn how to apply it at your own property.
2 min read


ChatGPT Memory: Pros and Cons for Improving Your Hotel’s Internal Operations
ChatGPT Memory: Pros and Cons for Improving Your Hotel’s Internal Operations by Rob Russell OpenAI recently introduced a significant...
3 min read


Selfbook and AI: The Secret to More Direct Hotel Bookings?
Selfbook and AI: The Secret to More Direct Hotel Bookings? Perplexity AI recently partnered with two notable travel platforms—Selfbook...
2 min read


[Premium Article] Selfbook and AI: The Secret to More Direct Hotel Bookings?
Boutique hotels have new Direct Booking opportunities with Selfbook and Skyscanner, especially if AI booking takes off.
22 min read
![[Premium Article] ChatGPT's New Memory has Pros and Cons for Hotels](https://static.wixstatic.com/media/fc44e9_975751081e674da8b3a8e19eee46e44e~mv2.png/v1/fill/w_333,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/fc44e9_975751081e674da8b3a8e19eee46e44e~mv2.webp)
![[Premium Article] ChatGPT's New Memory has Pros and Cons for Hotels](https://static.wixstatic.com/media/fc44e9_975751081e674da8b3a8e19eee46e44e~mv2.png/v1/fill/w_292,h_219,fp_0.50_0.50,q_95,enc_avif,quality_auto/fc44e9_975751081e674da8b3a8e19eee46e44e~mv2.webp)
[Premium Article] ChatGPT's New Memory has Pros and Cons for Hotels
ChatGPT's New Memory has Pros and Cons for Hotels by Rob Russell Introduction Recent updates to ChatGPT (rolled out around April 11–12,...
43 min read


Revenue Per Available Room (RevPAR)
Understanding RevPAR: The Gold Standard for Measuring Hotel Revenue In the hotel industry, tracking revenue performance is essential to...
3 min read




Premium Article: How Google and Perplexity Are Changing Hotel Bookings with AI
Google launches AI trip planning features and Perplexity AI debuts in-app hotel booking. Explore how these innovations are changing travel..
27 min read


Understanding Average Daily Rate, or ADR: The Building Block of Hotel Revenue Strategy
This article is part of our ongoing Hotel Revenue Management Vocabulary Series , designed to help boutique hotel owners, managers, and...
4 min read


Direct Booking Details That Hotels Often Miss
Everyone agrees that direct bookings are better for margins—and they come with added benefits like stronger guest relationships and...
4 min read


Should Boutique Hotels List on Airbnb?
Should boutique hotels list on Airbnb? Learn how strategic pricing, brand authenticity, and visibility can boost your hotel's revenue.
13 min read


Boutique Hotel Trends for 2025 (Part 2)
Top Trends for 2025: What You Need to Know There is so much going on with hospitality and technology that we had to split this in two...
3 min read


Boutique Hotel Trends in 2025 (Part 1)
Navigating the Future: Key Trends for Boutique and Independent Hotels in 2025 As 2024 fades in the rearview mirror, boutique and...
5 min read


Top 3 OTA Merchandising Mistakes Hotels Make and How to Fix Them
Webinar: Boost Your Hotel’s Visibility and Drive More Bookings Welcome to our latest webinar, where we dive into strategies to help...
1 min read


AI Shopping Is Here—Are Hotels Next?
How Perplexity AI Could Transform Online Shopping and Hotel Bookings Perplexity AI has recently introduced a revolutionary shopping...
4 min read


The Hotel Economics of Black Friday
Does Black Friday Really Work for Hotels? Understanding the Economics and Making Smart Decisions Black Friday is a retail juggernaut,...
4 min read


Interpreted for boutique hotels: New AI Model = Big Impact for Revenue Management
Artificial Intelligence is evolving rapidly, and OpenAI's latest model, ChatGPT-o1, brings some exciting new capabilities that have a...
3 min read
bottom of page