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How AI is Transforming Marketing for Boutique Hotels - BCG Report (a57)

Leveraging Generative AI for Boutique and Larger Hotels: Insights from BCG's Report

Watch the video summary right here... or scroll down to read the article and links.

Generative AI (GenAI) is making waves across industries, and the hospitality sector is no exception. The Boston Consulting Group...

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Key Trends for Boutique and Independent Hotels in 2025 - Part 1

Navigating the Future: Key Trends for Boutique and Independent Hotels in 2025

As 2024 fades in the rearview mirror, boutique and independent hotels are gearing up for a new era defined by innovation, sustainability, and a holistic approach to guest experiences. The hospitality landscape of 2025...

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Top 3 OTA Merchandising Mistakes Hotels Make and How to Fix Them

Webinar: Boost Your Hotel’s Visibility and Drive More Bookings

Welcome to our latest webinar, where we dive into strategies to help boutique hotels thrive in a competitive market. In this session, you’ll learn how to enhance your OTA merchandising to increase visibility, attract more...

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AI Shopping Is Hereā€”Are Hotels Next?

How Perplexity AI Could Transform Online Shopping and Hotel Bookings

Perplexity AI has recently introduced a revolutionary shopping feature that offers a seamless, integrated buying experience. While this advancement has primarily targeted e-commerce, its potential implications for the travel...

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The Hotel Economics of Black Friday


Does Black Friday Really Work for Hotels? Understanding the Economics and Making Smart Decisions

Black Friday is a retail juggernaut, synonymous with deep discounts and massive shopping sprees. Over time, this holiday has expanded into other sectors, including travel, making it a prime...

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#53: Interpreted for boutique hotels: New AI Model = Big Impact for Revenue Management

Artificial Intelligence is evolving rapidly, and OpenAI's latest model, ChatGPT-o1, brings some exciting new capabilities that have a direct impact on industries like revenue management. The most notable improvement is something called "Chain of Thought" reasoning, which allows the AI to think...

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Revenue Management Impact of ChatGPT-o1 (Strawberry)

As the hospitality industry continues to evolve, small and boutique hotels often find themselves at a disadvantage when competing against larger chains that have the resources to invest in cutting-edge technology. Many boutique hotels struggle with revenue management, finding it challenging to...

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Revenue Management Terminology Can Cause Confusion

Revenue Management Terminology Can Cause Confusion

"Revenue Management" has become a popular phrase because it plays a critical role in hotel operations. However, depending on a person's perspective, it can have different meanings. The short bullet points below, along with the video linked below,...

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OpenAI's New Model "o1" Can Transform Hotel Pricing Strategies

The hospitality industry is constantly evolving, and staying ahead of the curve is critical for boutique hotels. With the recent launch of OpenAI’s o1 model series, hotel marketers and revenue managers now have access to a cutting-edge tool that could reshape how they optimize room rates...

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AI For Hotels: Adoption Guide From The Famous Dancing Guy

 

Are you a boutique hotel manager wondering how to integrate AI into your operations? Just like the well-known Dancing Guy video and its TED talk analysis, AI adoption follows a similar pattern: it starts with a lone "nut" and eventually becomes a widespread movement.

Watch how a lone nut...

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Weekly tips for driving more hotel revenue!

Reading this for just 5-10 minutes per week might be the best investment you make.