Are you a boutique hotel manager wondering how to integrate AI into your operations? Just like the well-known Dancing Guy video and its TED talk analysis, AI adoption follows a similar pattern: it starts with a lone "nut" and eventually becomes a widespread movement.

Watch how a lone nut slowly...

COMMON PITFALLS AND SOLUTIONS

By now, you know that we are very optimistic about AI for hotels, but that doesn't mean we are blind to the dangers and pitfalls that are likely to come. At this stage, little is known about the longer-term impacts or some of the unexpected consequences. The open, publ...

1. The Distinction Between AI and Conventional Software

Conventional software is known for its precision and consistency. When you run a command, you expect the same output every time. For instance, calculating the Average Daily Rate (ADR) using a traditional software tool will always yield the sam...

POTENTIAL SCENARIOS AND IMPACTS TO HOTEL OPERATIONS

Implementing AI in hotel operations can lead to significant reductions in labor costs while enhancing productivity and efficiency. This shift can impact various aspects of the hotel industry, transforming operations, guest experiences, and overall...

HOW TO THINK ABOUT A.I.

I listen to a few podcasts about A.I., and I've been hearing some common themes that are highly relevant to hotels. Most of these podcasts focus on AI technology and business in general, so they usually don't describe problems and solutions specific to hotel management. From...

 Looking to increase your boutique hotel’s revenue effortlessly? We have just the right resource for you! Our recent webinar, "Revenue Management Made Simple," is now available for viewing.

In this insightful session, we delve into practical strategies that you can implement right away to optimize ...

As many of you know, FITUR stands as one of the foremost travel conferences globally, and this year, the buzz around artificial intelligence was particularly noticeable. Hosted in Madrid, this prestigious international tourism fair featured a compelling roundtable discussion titled "Artificial Intel...

As we reconnect after a pause, we're excited to spotlight our new Yield Management Course, a free tool designed specifically for boutique hotel managers. After watching the video above, register by clicking here.

Forecasting demand and adjusting pricing can be challenging. Our course simplifies thi...

In our April subscriber webinar we discussed ways to get more Direct Bookings, including some best practices that few hotels actually implement well.  Plus, we talk about the latest Covid updates and advice for running a hotel in this new environment.  It's about 56 minutes.  Hope you enjoy and get ...

 If you want more Direct Bookings, then Google Hotel Ads is a train you want to get on. Yes, it has been around for a while, but it is now refined, optimized, and getting in front of many more consumers and search results.  This means it's generating a lot more reservations - and it's starting to po...