Retargeting Ads has been around for years, but this technology was often out of reach when it came to Display ads for smaller hotels. Re-targeting can be done on most digital marketing platforms now, including Facebook and Google, so if your Marketing Plan needs a better ROI, then this concept becomes more important.
This quick video should get the gears spinning about how you can get creative to improve your Marketing ROI.
In just 5-10 minutes per week, this might be the best investment you make.