Free Guide: How Boutique Hotels Can Sell More Rooms Online
Simple, actionable strategies to increase bookings, improve OTA performance, and get more direct reservations—without complicated software.
What you will learn:
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More Direct Bookings – Optimize your website, booking engine, and paid ads to convert travelers.
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Smarter OTA Strategy – Rank higher, get better visibility, and reduce commission waste.
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Yield Management Simplified – Use your data and the right tactics to maximize every room night.
Who is this for?
This in-depth guide is made for hotel owners, general managers, and anyone responsible for driving revenue at a boutique property. Inside, you'll learn how to:
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Maximize direct bookings with better websites and smarter marketing
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Improve visibility and net revenue on OTAs like Booking.com and Expedia
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Use metasearch, Google Ads, and Airbnb to attract high-value guests
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Apply yield management strategies—without extra software or staff
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Avoid common mistakes that cost boutique hotels thousands each year
Access to the Community
Along with the Guide, you will have a chance to join the online community. Once you're in, you can ask questions and interact with other hoteliers, as well as experts like Rob Russell. It's a great way to get feedback on new ideas and rapidly changing technologies. And it's free!
Weekly Education
Get weekly insights tailored for boutique hotels—covering fast-moving topics like Technology and AI, plus timeless revenue drivers like Revenue Management, Channel Strategy, and Social Media Marketing. Real advice that helps you achieve your growth targets.
